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# The Sleek Avenue

Fashion Inspiration by Aki

## Sitemaps

- [XML Sitemap](https://www.thesleekavenue.com/sitemap.xml): Contains all public & indexable URLs for this website.

## Posts

- [How Covid-19 changed weddings for the better](https://www.thesleekavenue.com/how-covid-19-changed-weddings-for-the-better/) - Aki and Andrew Curtis want their wedding story to inspire other New Zealanders to be creative and clever with their wedding planning. Conventional wedding stereotypes and stress A traditional wedding can take more than a year to plan. There are many elements to take into consideration and the budget can get out of hand easily
- [South Australia Tourism](https://www.thesleekavenue.com/south-australia-tourism/) - This South Australia Tourism ad campaign has been by far the most interesting work I produced with a team of three during the lockdown. Not because of the creative direction, but for the experience. Imagine selling international travel while the whole world is shutting down and every news channel is flooded with Covid-19 daily updates!
- [South Australia Tourism](https://www.thesleekavenue.com/south-australia-tourism/) - This South Australia Tourism ad campaign has been by far the most interesting work I produced with a team of three during the lockdown. Not because of the creative direction, but for the experience. Imagine selling international travel while the whole world is shutting down and every news channel is flooded with Covid-19 daily updates!
- [Will you buy a $2,360 hoodie?](https://www.thesleekavenue.com/what-is-luxury-in-2018/) - Yes, luxury streetwear is a thing and it's a powerful status symbol by the millennials to show that they are also taking risks in fashion, collecting trendy pieces that stretch far from the classic leather accessories and haute couture dresses. I first noticed the high-end streetwear trend when I saw the fire engine red Louis
- [LV PONT 9](https://www.thesleekavenue.com/lv-pont-9/) - Traditional Louis Vuitton collectors would shake their heads, trend lovers would love the effortless design, the new LV PONT 9 surely received a mixed review upon the launch. For me, I love the simplicity, practicality and the versatility. It simply ticks all the boxes. Here's some helping information if you are considering buying one. How
- [Milan Fashion Week: Gucci SS20](https://www.thesleekavenue.com/mfw-gucci-ss20/) - When Gucci announced in 2017 that it was done using fur, the brand was lauded for taking the lead in the world of luxury. Ahead of the SS20 Fashion Show in Milan, Gucci made an even more groundbreaking announcement: that the entire event would be carbon neutral. Marco Bizzarri, the brand’s chief executive, explains that
- [SKINCARE: is it worth spending the money?](https://www.thesleekavenue.com/skincare-the-hydration-talk/) - There are two types of skin treatments, maintenance and enhancement. Oh there's another one – the damaged control.
- [The Photoshop World](https://www.thesleekavenue.com/the-digital-world-of-nip-tuck/) - With 2 million downloads in Jan 2018 and $1 million estimated monthly revenue, Facetune 2 is definitely at the pinnacle of the vanity business. It gives smartphone users the ability to alter their appearance with surprising flexibility and specificity.
- [I LOVE MELBOURNE](https://www.thesleekavenue.com/traveling-to-another-level/) - It's always amazing to rediscover Melbourne. Here are some ideas on places worth exploring and a 15% cashback reward link to your next holiday stay – no matter which part of the world you might want to be, brought to you by booking.com.
- [Staycation with Sofitel Wellington](https://www.thesleekavenue.com/sofitel-wellington/) - There are two types of travellers: one that will choose to spend most of their money on itinerary and less on the hotel; then there's another type who will choose a pretty looking hotel and dedicate some time to enjoy the hotel and its services. I'm the latter. For someone that travels a lot for
- [Paris Fashion Week: Rowen Rose SS20](https://www.thesleekavenue.com/rowen-rose-pfw-ss20/) - What I love about exploring European fashion month is that you get to meet so many new designers and creative talents around the world. This year, Rowen Rose is a major highlight of my Paris Fashion Week discovery. Based in Paris, and produced in Milan, the label is based on unique yet wearable handmade pieces:
- [There's no such thing as a boring client's brief](https://www.thesleekavenue.com/theres-no-such-things-as-a-boring-brief/) - Let's face it. Social media has become a huge part of our lives since the invention of Smartphones. And here we are, in 2019, where we are bombarded with the same old templated sponsored content – every single day. There are ads on Youtube videos, Instagram, Facebook, online news website, messengers, literally any online platform
- [When you are the creative director, stylist, model and also retoucher...](https://www.thesleekavenue.com/the-winter-garden-for-silksteel/) - I started my day with a full-face make up, my whole body smells like baby oil as I jumped into a Uber taxi while holding a giant suitcase, two buckets of pot plant and a stack of printed moodboards. I was working with Silk & Steel Jewellery on their Superluxe collection campaign photoshoot and I
- [Is there a place for fashion during pandemic?](https://www.thesleekavenue.com/is-there-a-place-for-fashion-during-pandemic/) - Without a stable revenue stream, many consumers have shifted their finance resources into essential needs. Yet, is there a place for fashion during pandemic?
- [Lady Dior](https://www.thesleekavenue.com/lady-dior/) - I always thought that I can't relate to the Lady Dior bag due to its past advertising, portrayed by ladylike models and celebrities, until I hold one myself at a recent photoshoot with Christian Dior. Time has changed, and so as the Lady Dior bag. The styles has evolved and the Lady Dior bags of
- [Giambattista Valli x H&M](https://www.thesleekavenue.com/giambattista-valli-x-hm/) - Paris, October 2018. While most of us were still eagerly awaiting the launch of the Moschino x H&M collection, the small team from H&M’s Stockholm atelier were already — and with great discretion — planning for the next one. In contrast to the playful, wild and print-heavy Moschino x H&M collection, the 2019 collaboration was
- [GUCCI SS19](https://www.thesleekavenue.com/gucci-ss19/) - Mickey Mouse, Dolly Parton, Strawberry prints and studded jockstraps: the usual eclectic offering from creative director Alessandro Michele, took over Paris’ iconic after-dark institution Théâtre Le Palace on 24 September 2018, marked the last of his three-part homage to France. The idea of his collection never stops at the runway pieces, Michele always accentuates the idea
- [Paris Fashion Week SS19](https://www.thesleekavenue.com/pfw-ss19/) - If you are in the business of fashion, fashion month is the time where you can't afford to have a dead cellphone. Here's my verdict on the Samsung Galaxy Note9.
- [Millennials, the future of luxury?](https://www.thesleekavenue.com/millennials/) - As the luxury market faces a generational shift in consumer demographics, many brands are targeting their marketing strategy and shaping their design towards the Millennials.
- [Should I work for free?](https://www.thesleekavenue.com/should-i-work-for-free/) - Today, the growth of influencer economy on Instagram is valued at $1 billion. Many companies have increased their marketing or earned media budget in the last 3 years. Talents of the social media campaigns I art directed are either fully paid or receiving high-value gifts/trips as payment – we have come a long way.
- [NYE in DUBAI](https://www.thesleekavenue.com/nye-in-dubai/) - Dubai has been a New Year’s Eve hot list for many people because of the legendary fireworks. For me, I have been wanting to explore the Armani Hotel Dubai, the world’s most luxurious hotel and the first hotel by fashion designer Giorgio Armani. Plus, December is a perfect month to visit the city (average 25 °C in the day), so
- [How to buy luxury products ‘practically’](https://www.thesleekavenue.com/how-to-buy-luxury-products-practically/) - The luxury market has changed in recent years: most new consumers belong to the middle class and younger consumer group – the Millennials and Gen-Zs. Unlike the current luxury consumer demographic that has higher spending power, Millennials are all about finding a better way to spend.
- [When Food Meets Fashion](https://www.thesleekavenue.com/when-food-meets-fashion/) - When you get to work with the most like-minded client, an amazing photographer and one of the hottest fashion boutiques in New Zealand, the outcome is a total masterpiece! Last week I had the pleasure to create a series of images with this amazing team to elaborate what is it like to dine at this
- [“Now is the time for thoughtful fashion”](https://www.thesleekavenue.com/now-is-the-time-for-thoughtful-fashion/) - To be honest, it’s more interesting when media and publications talk about meaningful change nowadays than just the newest shape and shades of our clothes - especially with the fact that 40% of our landfill is clothing.
- [Oh Paris...](https://www.thesleekavenue.com/oh-paris/) - With the end of SS18 fashion month at Paris, the issue on how fashion affects our environment were raised higher than ever amongst media and fashion bloggers. "Fashion was once a major factor in encouraging the demand for clothes, jewelry, and objects made from wildlife parts. But magazines can now send a different message: that
- [ERDEM x H&M](https://www.thesleekavenue.com/erdem-hm/) - Full of narratives, memories and stories, ERDEM x H&M is a deeply personal collection that looks back to the designer’s youth and to the codes that have defined his work over the past decade. WHEN A STORYTELLER'S DREAM COMES TO LIFE The collection is inspired by the romantic dresses Erdem saw in English films,
- [MFW SS18](https://www.thesleekavenue.com/mfw-ss18/) - My initial plan for Milan Fashion Week was only to capture some fresh contents for my blog. As you know, the mesmerizing Duomo and Galleria makes perfect backdrop for OOTDs. Andrea and I also visit his parents every year in Turin, a city 125 km away from Milan, so I thought we might as well
- [New Zealand Fashion Week '17](https://www.thesleekavenue.com/nzfw2017/) - This NZFW, I travelled light with a Samsung Galaxy Note8 and left my DSLR at home, FOR ONCE. I have no problem admitting that I was an iPhone user and I work with a Macbook Pro at home and an iMac in the office. Macintosh is a big part of my creative lifestyle. I was
- [CALL ME BOND, JANE BOND.](https://www.thesleekavenue.com/007/) - An after work drinks turned photoshoot, and it is fairly understandable at Twentyone bar SKYCITY. What a hidden gem it is. The instant vibe as you walk in is like a movie scene from James Bond, very posh, very Casino Royale. The walls are leather clad, gorgeous bar top with luxurious lighting, fireplace and leather
- [Buying Shoes Online](https://www.thesleekavenue.com/buying-shoes-online/) - We all know that picking a shoe size can be difficult sometimes, and it is frustrating when you’re looking forward to them just to unwrap a pair that doesn’t fit you. I have always been an online shopping enthusiast, and I have to say…shopping for shoes has taken a lot of trial and error. But
- [Sakura Sakura](https://www.thesleekavenue.com/sakura-sakura/) - It’s always Spring at MASU SKYCITY. If you have been following my work for a while, you would know that I have a thing for photographing myself in restaurants, especially those that are full of characters, cool themes and ambience, just like MASU. It also gives me a reason to dress up - more! With
- [Interview with Miss FQ](https://www.thesleekavenue.com/interview-with-miss-fq/) - Last week, I had the honour to be interviewed by Miss FQ, A renown New Zealand magazine & website style guide for the sassy, fashion-obsessed Kiwi girl. Here's the interview I plucked from the original page. GIRL YOU NEED TO KNOW: BLOGGER AKI FROM THE SLEEK AVENUE Each week, we interview local up-and-coming influencers, It girls

## Pages

- [About Aki](https://www.thesleekavenue.com/about/) - Malaysian-born, Auckland-based Aki Curtis believes that fashion photography and videography play important roles to further amplify a designer's idea and vision.
- [Farfetch x MBFWA](https://www.thesleekavenue.com/farfetch-mbfwa/) - Click here to read the full article on farfetch.com Aki xoxo
- [News](https://www.thesleekavenue.com/sample-page/) - This is an example page. It's different from a blog post because it will stay in one place and will show up in your site navigation (in most themes). Most people start with an About page that introduces them to potential site visitors. It might say something like this: Hi there! I'm a bike messenger

## Categories

- [Lifestyle](https://www.thesleekavenue.com/category/blog/lifestyle/)
- [Blog](https://www.thesleekavenue.com/category/blog/)
- [Trend](https://www.thesleekavenue.com/category/blog/trend/)
- [Opinion](https://www.thesleekavenue.com/category/blog/opinion/)
- [Portfolio](https://www.thesleekavenue.com/category/blog/portfolio/)
- [Travel](https://www.thesleekavenue.com/category/travel/)

## Tags

- [LV Pont 9](https://www.thesleekavenue.com/tag/lv-pont-9/)
- [Louis Vuitton](https://www.thesleekavenue.com/tag/louis-vuitton/)